Thinking of Selling?

Selling your home can be a daunting task, to say the least. At Mission Grove Realty, we strive to provide the best possible service. From our initial contact with you to discuss your needs, to the final documents needed to finalize a sale, we are with you throughout the entire process.

          In a day where some tout discounted fees and services, we believe, when it comes to selling your largest asset, more is more. More time spent on accessing your needs, more time spent on evaluating your property, more time spent on developing a marketing plan to meet your goals, more time spent with you throughout the process to protect your interests and finally, more time spent in the actual marketing of our property.

         You may hear that by listing your property with a REALTOR that you will get the best possible exposure and representation. “Agent”, by the way, is anyone that is licensed by the Department of Real Estate. The title of REALTOR belongs only to those that agree to subscribe and uphold to the highest code of Ethics and Morals that are outlined by the National Association of Realtors, California Association of Realtors and to their local Board in which they belong. Any licensed agent can represent you. A REALTOR agrees to represent you in a way that makes them accountable at the highest level. When someone states that they are a REALTOR, ask them if they are a member of the Association of Realtors or, if they are simply an agent. You can verify their credentials by calling the local association or, by visiting www.car.org . By using a REALTOR, you can be reasonably certain that you have chosen someone that has your best interests in mind. At the very least, verify that they are licensed an if they have had any violations by visiting www.dre.ca.gov.

        There are many things to consider before choosing someone to represent you:

• Choose someone that you feel comfortable working with. The process can sometimes be long and include much paperwork. You don't want to find out that, halfway through the process, you simply don't get along with the person that represents our best interests.

• Consider the exposure of your property. Don't simply listen to how many homes someone has sold in the past, how much money they have earned or how many months they have been the top whatever. What will that do for you? What they will do for YOU NOW is what is important. Ask them to see a current listing and how it is marketed. Look at the flyers produced for the property, how it is listed in the MLS (Multiple Listing Service) and where else it will be listed. Ask them for a printout of all of these items then ask yourself these questions:

-Is the description of the property accurate?

-Is the description well written and leave you wanting more information? There are many properties available, what sets this one apart from the rest?

-Are there photographs? How many of them? Most services allow for a minimum of 6 photographs. How my have they used? Do the photos represent the home as described? How do they make the home appear? Are the photos clear, easy to see and have the appearance of being professionally taken? Again, there are many homes available. Will yours be seen? Does the agent or REALTOR make excuses as to why they have either have no photos, very few photos or bad ones? Do you want excuses from a professional?

-Does their list of marketing areas include the MLS system only, or all available sources? Sources should include the MLS, Realtor.com, MSN, Yahoo, Homeseekers.com, AOL, local media and many others, if you are truly looking to get the most exposure and the most possible for your property.  All of these sources should include multiple photos, accurate and colorful descriptions and  top shelf visibility. Does the agent or REALTOR provide this information or make excuses?  Before you sign any agreement, verify what you see.

• Are there any “hidden fees” with your listing agreement?  Many agents will tout low commissions and then bury added fees for advertising, assistants, documentation or, what have you. A professional will set their commission and include all of their services including advertising at no additional cost. If your home does not sell, you owe them nothing . Hidden fees, once you sign an agreement, are sometimes owed to the agent even if they don't sell your property!  A listing agreement must state the listing date, expiration date and the amount owed to the agent when the home is sold. Beware of  agents asking for additional fees or money up-front to list your home. Never pay upfront fees or agree to extra charges of any kind when listing your home unless those agreements are discussed with you, in advance.

• Listen.  The person offering to list our home should provide current market information, current listings and sales in the area, should be knowledgeable about your community and have the answers to your concerns or, know where to get them. By listening to their questions and to the responses they give to yours, you will have a good idea of what they will be able to do for you. Will they be able to listen to a potential clients needs? Your home could be the one, will they be able recognize this in their next client?

• Location, Location, Location. This has been the golden rule in real estate, until now. With the advent of the internet, and over 85% of consumers researching their next home, we feel that the age old adage has come to and end. The new golden rule, in our opinion, is:  Exposure, Exposure, Exposure . Homes that are properly exposed typically sell for more money, in less time. Where will your property be?  Will your agent or REALTOR provide this to you?

      There are many other factors to consider before listing your home. We at Mission Grove Realty would like the opportunity to discuss them with you and to be your guide through the process. When choosing Mission Grove Realty, you can be certain that you will receive the best possible service, exposure, value and representation that is available. At Mission Grove, we promise that:

• You will be represented by a REALTOR, not simply an agent, that subscribes to the highest level of Ethics and answers not only to You, Department of Real Estate and others they may represent in the transaction, but to the National Association of REALTORS, California Association of REALTORS and our local Boards as well.

• You will receive the best possible, and professional, exposure of your property including the local MLS system, immediately upon listing your home. Some offices may wait many days, or even weeks before making your property available to the general market.

• Your property will appear as a “Showcase” home on Realtor.com and as a “Featured” property, when available, to be seen ahead of hundreds of other properties. Realtor.com receives over 6,000,000 inquiries per month. 86% of potential buyers look to Realtor.com when searching for their next property.

Realtor.com

• Your property will be represented with multiple, professional photographs, without excuses.

• Our descriptions will be accurate and portray your property in the best possible light, creating additional interest in your property.

• Your property will be seen by thousands of potential buyers NATIONWIDE and will be featured in local media, and the following web partner sites:

• We endeavor to achieve the highest market value for your property.

• Provide the best possible representation available today.

• We will explore and utilize all available, and effective technologies to market your property.

These are, but a few, of our promises to you, our valued clients.  We would like to discuss our marketing plan with you, in person. To schedule a no pressure, no obligation consultation, please call us or, if you prefer,  contact us via e-mail at inquiry@missiongrove.com today. You have nothing to lose, and so much possibly to gain.

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